Consumer engagement & events

One of the revolutions brought by the rise of the internet is the return to a consumer centered model within the communication industry .  Previously a mere recipient of mass generic advertising, the consumer has once again become a pivotal source of information in which companies have to invest. This change of perspective has radically transformed the way brands and products need to be outwardly communicated, significantly increasing the need to create a dialogue with the consumer.
After establishing the contact with consumers , we analyse the content of their exchanges and conversations, address targeted communications in all channels of their interest, keep them engaged through customized content and input. We make full use of the effective tools available to create effective online engagement. These efforts need suitable messages to be conveyed in every place and channel of interest.

Services offered:

  • Integrated campaigns
  • Events
  • Website and blog development
  • Social Media channels
  • Communities management
  • Content creation and placement
  • Consumer contest
  • Advertising
  • Media planning, buying & optimization

News

Courmayeur Mont Blanc launches Winter season in Rome

28 November 2024

The breathtaking landscapes and unique mountain atmosphere of Courmayeur took center stage at an exclusive event hosted by AIGO and the Courmayeur Mont Blanc team in Rome. Held at the prestigious Salone delle Colonne in the EUR district, the event welcomed approximately 30 representatives from the media, social influencers, and key figures in the travel…

Vienna through music

Vienna through music

20 October 2024

On 17th October, the “King of the Waltz” and “The Queen of Music” were spotted in Milano at an event organised by Vienna Tourist Board to present Vienna and its forever star, Johann Strauss II. In the splendid setting of the Palazzo Giureconsulti in Milan, trade and media partners were introduced to the exciting events…

Oman Shines at TTG: boosting Italian Travel Connections

Oman Shines at TTG: boosting Italian Travel Connections

17 October 2024

Oman’s tourism continues to thrive. Confirming the importance of the Italian market, the third largest in Europe with 45,132 arrivals in 2024, the Sultanate of Oman was at the centre of an exciting  events that put the destination in the spotlight. Here are the key highlights: Oman took center stage at the TTG Travel Experience…

Exploring Alabama: a Night with AIGO

Exploring Alabama: a Night with AIGO

19 September 2024

SWEET HOME ALABAMA – On September 18th, AIGO had the pleasure of hosting a media event at Broadwine Milano for Alabama Travel. We introduced 18 lifestyle and tourism journalists to Alabama’s 2025 communication plans and showcased must-visit destinations for any trip to Alabama. For those who haven’t experienced it yet, Alabama is where tradition meets…

AIGO for Oman to Hosts ‘Europe Marhaba Event’ to boost tourism

AIGO for Oman to Hosts ‘Europe Marhaba Event’ to boost tourism

26 August 2024

Oman planning its next step with ‘Europe Marhaba Event’ | August 30th – September 6th 2024! The Ministry of Heritage and Tourism – Sultanate of Oman has welcomed almost 70 European TOs, out of which 20 from Italy, in this international event. Since 2010, as in-market representatives , AIGO has been playing an active role…

AIGO orchestrates Brand USA’s Independence Day celebration

AIGO orchestrates Brand USA’s Independence Day celebration

10 July 2024

On July 4th, AIGO organised the Independence Day party for Brand USA at the picturesque Cascina Boscaccio, an 18th-century Lombard court in Gaggiano. The event welcomed 100 esteemed guests, including key partners of Brand USA in the Italian market, such as Italian Tour Operators, Media, various U.S. Destination Marketing Organizations (DMOs), airlines, and representatives from…

Palladium Hotel Group Press Day

Palladium Hotel Group Press Day

30 May 2024

Palladium Hotel Group Press Day was held yesterday at Ceresio 7 in Milan. The event was an opportunity to bring together the group’s international team, @Inma Quirante and @Lucia Pleguezuelo, and 30 top lifestyle, trade and travel media in an intimate location to talk about the world’s best destinations and learn more about the Palladium…

Exploring Lisbon: AIGO’s MICE Workshop for the Italian Market

Exploring Lisbon: AIGO’s MICE Workshop for the Italian Market

27 May 2024

AIGO just concluded the first MICE famil and workshop dedicated to the Italian market, organised with the Turismo de Lisboa Visitors & Convention Bureau Visitors & Convention Bureau and involving 12 MICE operators from Milan, Rome and the Triveneto region – 22-25 May. Lisbon showcased all its products and experience opportunities for groups, from more…

AIGO’s Innovative Fam Trip to Experience Qatar

AIGO’s Innovative Fam Trip to Experience Qatar

25 April 2024

Excitement, competition, discovery. AIGO, as Qatar Tourism representative, in cooperation with Alpitour World and Qatar Airways , with the support of the hotels Hilton Salwa Beach Resort & Villas, InterContinental® Doha Beach & Spa e Waldorf Astoria Lusail Doha, organised a super 3-days challenge for 50 Alpitour World key accounts in Qatar from 19 til…

Brand USA Champions Accessible Tourism

Brand USA Champions Accessible Tourism

15 April 2024

On April 11th, Brand USA presented U.S. products and itineraries to an audience of 120 travel agents and media representatives. Alongside Brand USA, speakers from Destination DC, Discover Puerto Rico, Visit Seattle, and Visit Utah shared updates from their states. Accessibility was one of the central focuses of the event to highlight Brand USA’s commitment…