Oman planning its next step with ‘Europe Marhaba Event’ | August 30th – September 6th 2024!
The Ministry of Heritage and Tourism – Sultanate of Oman has welcomed almost 70 European TOs, out of which 20 from Italy, in this international event.
Since 2010, as in-market representatives , AIGO has been playing an active role in evolving Oman positionning as for product diversification to appeal to more segmented targets, and deseasonalisation.
The program of ‘Europe Marhaba Event’ included a famtrip with 4 itineraries designed according to different themes and experiences in cooperation with new international hospitality brands i.e. Mandarin Oriental Muscat and St Regis Muscat, both opened in June 2024.
The event also envisioned a two-day discussion and workshop with more than 100 local operators, DMCs, hotels & resorts and attractions, held in the Oman Convention and Exhibition Centre in Muscat.
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