Academy Market Intelligence

Articoli con tag ‘Partnership’

Oman Week: discovering Oman in 3 Touring Club Points

10 December 2012

AIGO as representative of the Sultanate of Oman Tourism Board, in cooperation with the Italian Touring Club (TCI), has organized the Oman Week. From December 10th to 15th  TCI points in Milan (Corso Italia and Piazza De Angeli) and in Rome (Viale Giulio Cesare) will host corners dedicated to the Sultanate of Oman where travelers can find useful information, brochures travel proposals. Among them the travel package realized by Naar Tour Operator  in collaboration with the Italian Touring Club.

The 10-night itinerary – from January 18th to 28th –  allows travelers to discover the capital city of Oman, Muscat and its wonders, Nizwa and its souq, the wadi and Sur, but also the desert dunes of Wahiba Sands, Khasab with the “fjords of Arabia” of Mussandam and a stopover in Dubai.

More information are available at the link on the dedicated Italian Touring Club website: I Viaggi del Club.

Oman is the ideal destination for travelers who want to discover an authentic country with a rich cultural heritage and history: Oman is opened to the future and at the same time gives visitors the possibility of discovering its ancient history.

In principio, la Polinesia”: Tahiti Tourisme campaign by AIGO

25 October 2012

The new Autumn flight of the adv campaign for Tahiti Tourisme: “In principio, la Polinesia” will be online from October 24 until half December. The campaign is aimed at enhancing arrivals from Italy during the low season, Christmas and New Year’s eve included, as French Polynesia offers the ideal climate and profitable rates. 
The campaign has been realized in partnership with the national carrier Air Tahiti Nui and in cooperation with the hotel chains Hilton French Polynesia, Le Méridien French Polynesia, Radisson Plaza Resort Tahiti, Le Tahaa Island Resort & Spa and Sofitel French Polynesia.

The claim “In principio, la Polinesia” invites people to visit the French Polynesia to discover the real sense of life and get in touch with an unspoilt nature and its ancient rhythms. It is a real invitation to enjoy a unique holiday thanks to the Italian Tour Operators proposals published on www.tahiti-tourisme.it
AIGO has taken care of the creativity and the media planning that includes online visibility on RCS websites, keyword advertising on google, direct e-mailings and social media advertising.

 

Partnership Darwin Airline and Swiss International Air Lines

12 March 2012

AIGO announces the new codesharing between Darwin Airline and Swiss International Air Lines. It is another important step for Darwin after the recent opening of two new routes from Genoa to Zurich and Geneve.

Thanks to this partnership Genoa is now linked to Geneva and Zurich with Darwin-Swiss code-share flights. The aim of this collaboration is to make available to Swiss International Air Line passengers the Darwin destination network, by offering  very good connections through Zurich and Geneva hubs.

Maurizio Merlo new CEO of Darwin Airline, said: “We are very pleased to announce this important step for Darwin Airline. We have great expectations by this partnership, particularly in terms of seat load factor on both routes”.
The two routes are operated by 50-seat aircrafts Saab 2000 with two daily flights from Monday to Friday and one flight on Sunday.

“In principio, la Polinesia”: Tahiti Tourisme campaign by AIGO

4 February 2012

 AIGO launches the new campaign for Tahiti Tourisme: “In principio, la Polinesia” aimed at enhancing arrivals from Italy during the high season. The campaign, planned indoor and outdoor until the end of April, has been realized in partnership with the national carrier Air Tahiti Nui and in cooperation with the hotel chains Le Méridien Tahiti & Bora Bora, Sofitel French Polynesia, and the hotels Radisson Plaza Resort Tahiti, Le Tahaa Island Resort & Spa and Kia Ora Resort & SPA Rangiroa.

The claim “In principio, la Polinesia” invites people to visit the French Polynesia to discover the real sense of life and get in touch with an unspoilt nature and its rhythms as it was in the past.

The media planning includes online visibility on Condé Nast and RCS websites, keyword advertising on google, direct e-mailings and social media advertising. Moreover, the campaign is displayed outdoor in Milan Central and Roma Termini Railway Stations from end February to March.

AIGO: starts the new campaign with Viaggidea

11 November 2011

Starts today the new campaign created by NYC & Company with Viaggidea.
The partnership also plans an outdoor campaign, the participation of NYC & Company at the two stages of the Viaggidea Convention, a detailed communication program for travel agencies aimed at supporting selling during the winter period and at inviting them to participate to the NYC Travel Training Academy, the online training program for Italian travel agents.
The outdoor campaign, with 2,5 milion dollars investments, will promote the city for 10 weeks through more than 6.800 external posters in Parma, Bologna, and Genoa, inviting to book an holiday in particular from January to March 2011.

NTV appoints AIGO for the Trade Promotion of Italo

10 November 2011

From Autumn 2011 AIGO will support NTV, Nuovo Trasporto Viaggiatori, in the definition  of the trade marketing strategy and  in the implementation of the relationship with the distribution channel.

At the heart of NTV commercial strategy, in fact,  the partnership with the travel agencies which can benefit from special care and innovative tools specifically designed for them. It could not be different for a project that represents a revolution in the way people are used to travel.

BVI and Sportweek magazine for 2011 sailing campaign

9 May 2011

In the framework of the British Virgin Island tourism promotion campaign dedicated to target sailing launched at the beginning of 2011, AIGO has realized a visibility project in partnership with RCS Mediagroup involving the guest star Nina Senicar and the fashion photographer Settimio Benedusi.
From the 3rd to the 17th April the serb model, the photographer and the staff moved to British Virgin Islands to realize the photo session to whom Sport Week Dreams dedicated its cover and related reportage, at the newsstand starting 14th may 2011.
To strengthen the special publication dedicated to BVI, the fashion Invillà hosted the launch event dedicated to consumer and press, who took place on 9th may 2011. For this occasion the location has been staged to convey the typical Yacht Club atmosphere, between perfumes, flavours and  Caribbean suggestive sensations. More than 460 consumers and 40 journalists attended the event.

“Tahiti, yes I do!” – the new campaign by AIGO

21 May 2010

TAHITI“Tahiti, sì lo voglio” (“Tahiti, yes I do!”) is the claim of the new Tahiti Tourisme adv campaign created by AIGO, who is representing French Polynesia on the Italian market from fifteen years on.
This campaign, launched in partnership with Air Tahiti Nui

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Mauritius new campaign by AIGO

11 May 2010

mauritius“Chiedimi perché sono felice” (“ask me why I am so happy”) is the claim of the new MTPA – Mauritius Tourism Promotion Authority – campaign created by AIGO, who is representing Mauritius Island on the Italian market since 2000.
The on and offline campaign, on air until July, is aimed at supporting the next summer season and invites travellers to book immediately in one of the tiniest Indian Ocean islands surfing the proposals on www.mauritius-turismo.com.

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Plantronics: Emotion and Design

23 March 2009

AIGO develops the project ‘Emotion and Design’ to promote Plantronics presence on the Italian and international markets.

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