AIGO acquires Choice Hotels Europe media relations
AIGO announces the arrival of Choice Hotels Europe™ in its 2011 hospitality portfolio.
The company is part of Choice Hotels International®, the leading global hotel franchisor present in Europe through Comfort™, Quality™, Clarion Collection® and Clarion® brands. The group currently holds 6,000 member hotels with over 490,000 rooms worldwide in more than 35 countries and is present in Europe with about 500 structures, including 19 in Italy.
AIGO has been appointed to handle press office and media relations activities, with the aim of increasing Choice Hotels Europe visibility among main national and trade media as well as promoting the affiliated Italian and European structures.
