AIGO and Pangaea Network for BIT 2011: which future for fairs?
AIGO, BIT Press Office, attends the presentation of the 31st International Tourism Exchange edition, which will take place in Milan, from the 17th to the 20th of February 2011. On this occasion Mr. Massimo Tocchetti, AIGO President, has shown“The future of fairs, or rather fairs of the future” results, an in-depht study carried out for BIT from Pangaea, the international network of independent agencies co-founded by AIGO. The project has involved some of the main key players on the European tourism field (UK, France, Germany, Spain and Italy), asked to express their opinions on fair issues influencing future market developments, i.e. business opportunities and face-to-face interactions.
