Emirates A380 lands in Rome
Leonardo Da Vinci Airport celebrated its 50° anniversary with Emirates A380 landing on the 6th June 2011.
Afer the landing, the press conference was held by Mr. Salem Obaidalla, Emirates Senior Vice President Commercial Operations, Mr. Giulio Maleci, AdR managing director, Mr. Alessio Quaranta, ENAC Chief Executive Officer, Mr. Massimo Massini, Emirates Chief Executive Officer for the Italian market and Mr. Nicola Coviello, First Officer Emirates just landed from the DUB-FCO route.
AIGO, Emirates Italian press office, consistently contributed to the realization of the event granting 60 journalists attendees during the event who had the occasion to make a static tour onboard.
Moreover, AIGO organized a press trip for a group of journalists who experienced as passengers the first Emirates A380 landing to Rome. Journalists feedback on the Dubai-Rome travel was enthusiastic: totally relax and high-end services.
So far, Press Office activities generated coverage equal to € 358,514 – with more than 4 million circulation, whereof € 93,714 further to the press trip.
