Tourism Malaysia has appointed AIGO for the public and media relations on the Italian market. AIGO activity is aimed at strengthening the awareness of the destination on the media through an intensive on-offline communication program.
“Malaysia attracts more and more Italians every year thanks to innovative and appealing products, ranging from the sea to the rainforest, from sport to gastronomy” – says Faharuddin Hatmin, Director of Malaysia Tourism Board in Italy- “ We have planned new activities and we are preparing to host Visit Malaysia Year 2014 with an intense calendar of events throughout the year. For this reason, we have chosen a partner with a deep experience in media relations, able to consolidate the success of the destination on the Italian market. “
The partnership between AIGO and Tourism Malaysia, already alive in the past, will have its debut at TTG Incontri in Rimini where AIGO will support the Italian team in all the communication activities. “It is a real pleasure to come back to work together with Tourism Malaysia”. declares Massimo Tocchetti, President of AIGO – “We are developing a plan aimed at enhancing all the different features of the destination through a mix of traditional and digital PRs”.